# Our Full Strategy for Building a Truly AI-Native Company in 2026 Source: https://www.youtube.com/watch?v=aBQ3MK4tvKQ Recap page: https://rapidrecap.app/video/aBQ3MK4tvKQ Generated: 2026-01-06T18:33:18.383+00:00 --- ## Quick Overview The company Every is betting its entire strategy on becoming a fully agent-native AI company in 2026, building a unified platform and ecosystem where their four existing products collaborate, aiming for 3x revenue and ARR growth by targeting 2% week-over-week growth. **Key Points:** - Every achieved $3M in total revenue (3x growth) and almost $2M in ARR (3x growth) in 2025, cementing its status as a go-to place when new AI models emerge. - The 2026 strategy is to 'double down' by aiming for 3x revenue and ARR growth, shooting for a consistent 2% week-over-week growth rate. - A core focus for 2026 is building a unified platform and ecosystem where all four existing products can talk to each other. - The company commits to becoming fully agent-native, meaning core software functions will be executed by agents, moving away from manually written code for UI interactions. - Key performance indicators (KPIs) for success include all products talking to each other by Q1, having a central concept of users by Q2, reinventing the newsletter for the AI age by Q3, and subscribers accessing the agent ecosystem by Q4. - The speaker sees parallels between the current AI wave and the earlier creator economy wave, which Every was founded just before, suggesting they are positioned well again. - The ultimate goal is to inspire people on how to build, write, and live in this new AI-driven world, becoming an archetypal AI-native company. ![Screenshot at 00:14: The presentation introduces the three main components of the business strategy: Ideas \(Read, Listen\), Training \(Camps and courses\), and Apps \(Email, Speak, Write, Organize with Sparkle\), setting the stage for the integrated ecosystem plan.](https://ss.rapidrecap.app/screens/aBQ3MK4tvKQ/00-00-14.jpg) **Context:** The speaker, likely the founder of the subscription service Every, outlines the company's internal strategy and ambitious goals for 2026, framed against the backdrop of rapid advancements in AI, specifically software agents. The presentation contrasts their 2025 breakout year performance with the intense focus required for 2026, emphasizing a shift from AI tools to a fully integrated, agent-native ecosystem. ## Detailed Analysis The presentation begins by summarizing Every's 2025 success, noting $3 million in total revenue and nearly $2 million in Annual Recurring Revenue (ARR), both representing 3x growth. This performance cemented their position as a key resource when new AI models are released. Looking ahead to 2026, the company plans to 'double down' on AI, targeting another 3x growth in revenue and ARR, aiming for a sustained 2% week-over-week growth. The central pillar of the 2026 strategy is developing a unified platform and ecosystem where their four existing AI applications (like the email agent Cora and the writing agent Spiral) communicate seamlessly. They are committing to becoming 'fully agent-native,' where agents handle tasks currently requiring manual coding, such as UI interactions. The speaker details four quarterly success metrics: Q1: all products talk to each other; Q2: establish a central concept of users and their needs; Q3: reinvent the newsletter for the AI age; and Q4: all subscribers access the collaborating agent ecosystem. The speaker reflects on the current climate as one of 'tremendous anxiety, FOMO, excitement,' drawing a parallel to the creator economy wave that preceded the company's founding. He concludes that the company has the opportunity to be the 'archetypal AI-native company' by figuring out how to build, write, and live creatively in this new technological era. ### 2025 Performance Review - $3M in total revenue (3x growth) - Almost $2M in ARR (3x growth) - Cemented status as a go-to resource for new models - Four products in-market ### 2026 Doubling Down Strategy - 3x revenue and ARR goal - Shooting for 2% week-over-week growth - Double down on a unified platform and ecosystem - Become fully agent-native ### 2026 Success Indicators (KPIs) - Q1: All products talk to each other - Q2: Central concept of user identity/needs established - Q3: Reinvent newsletter for AI age - Q4: Subscribers access ecosystem of collaborating agents ### The Importance of Agents - Software agents are now great and work well as general agents, exemplified by Cloud Code's agent teaching code metaphors - Agents will handle UI work, removing manual coding for buttons and interactions ### Vision and Opportunity - Huge void in figuring out a better, more creative, more human future with AI technology - Opportunity to be the archetypal AI-native company - Inspire how people build, write, and live in the new world ![Screenshot at 00:00: Title slide proclaiming Every as "The only subscription you need to stay at the edge of AI".](https://ss.rapidrecap.app/screens/aBQ3MK4tvKQ/00-00-00.jpg) ![Screenshot at 00:14: Visual representation of Every's product structure categorized into Ideas, Training, and Apps \(Email, Speak, Write, Organize with Sparkle\).](https://ss.rapidrecap.app/screens/aBQ3MK4tvKQ/00-00-14.jpg) ![Screenshot at 00:36: Graphic illustrating the company's core operational loop: We live in the future, We write what we see, We build what's missing, We teach what works.](https://ss.rapidrecap.app/screens/aBQ3MK4tvKQ/00-00-36.jpg) ![Screenshot at 01:35: Slide detailing 2025 breakout year metrics: $3M revenue \(3x growth\), almost $2M ARR \(3x growth\), cemented status as a primary AI resource, and four products in-market.](https://ss.rapidrecap.app/screens/aBQ3MK4tvKQ/00-01-35.jpg) ![Screenshot at 03:41: Slide detailing success metrics for 2026, broken down by quarterly milestones \(Q1 through Q4\) centered on product integration and agent ecosystem access.](https://ss.rapidrecap.app/screens/aBQ3MK4tvKQ/00-03-41.jpg)