We Just Turned Down Millions of Dollars. Here Is Why.
Quick Overview
The speaker declined lucrative sponsorship offers, including several for dedicated videos costing thousands of dollars, because he values creating content independently and sharing research papers freely, which he believes is the best way to support the community, rather than pushing sponsored products.
Key Points: The speaker explicitly turned down paid partnerships for 5-8 minute dedicated videos, some costing thousands of dollars, because he prefers to maintain editorial independence. He cites the need to share cutting-edge research papers freely with the audience, contrasting this with sponsors who often dictate the script and limit the content discussed. The video showcases various complex physics and graphics simulations, including the breaking of bread (Ding et al. 2019), fluid dynamics (Barreiro et al. 2017), cloth simulation (Ando 2024), and character movement (Geijtenbeek et al. 2013), to illustrate the kind of high-quality content he produces. The speaker mentions that for the last 10 videos, he hired someone to edit out stumbles and filler words, which accounted for only about 2% of the total work. He highlights specific research achievements, such as AlphaFold 2 significantly advancing protein folding accuracy (Jumper et al. 2021) and new simulation methods offering massive performance gains (Gissler et al. 2019). The speaker concludes by stating he will continue making videos for free, as his goal is to provide valuable, unbiased content, rather than making money from endorsements.
Context: The speaker, who hosts a channel often featuring advanced computer graphics and physics simulation research papers (like those from Google DeepMind, NVIDIA, and various academic institutions), addresses the frequent inquiries from companies wanting to pay for dedicated promotional videos. He uses a montage of complex simulations—ranging from food destruction and fluid dynamics to character animation and protein folding—to demonstrate the high value and technical nature of the content he already provides for free, explaining why he rejects sponsorship deals that compromise editorial integrity.