# Du Lịch Có Trách Nhiệm: Góc Nhìn Từ Thế Hệ Trẻ | Van Nam Nguyen | TEDxSaigon Studio Source: https://www.youtube.com/watch?v=OXjouKhZsSs Recap page: https://rapidrecap.app/video/OXjouKhZsSs Generated: 2026-01-29T17:04:36.728+00:00 --- ## Quick Overview The younger generation views responsible tourism not just as exploring new places, but as an active commitment to preserving local culture and the environment, demanding actionable steps and measurable impact rather than mere theory, as evidenced by the high willingness of young travelers to pay more for sustainable services. **Key Points:** - Responsible tourism is defined as the 'seed of sustainable tourism' according to the 2002 UN World Tourism Organization declaration. - Nha Trang, Khanh Hoa province, received 10.6 million tourists in 2024, generating over 52 trillion VND in revenue, yet this growth is shadowed by environmental and cultural degradation. - The younger generation is leading the shift towards responsible tourism, viewing it as a commitment rather than just exploration, demanding concrete actions. - A Booking.com 2024 survey shows 73% of young travelers are willing to pay more for sustainable services, indicating a high readiness to act. - The speaker advocates for incorporating theory (knowledge) and action (like 'Greentrips Viet Nam' project) to drive change, utilizing modern technology for broad impact. - The speaker's goal is not to change the world entirely after one trip, but to inspire small, tangible actions that collectively make the world more beautiful. - The GreenTrips Viet Nam project aims to inspire youth to take responsibility for their travel footprint by encouraging actions like reducing waste and supporting local, ethical businesses. ![Screenshot at 00:05: The video displays the sponsor and destination support logos, including Tam Chúc, Bai Dinh, and Trang An, immediately establishing the focus on Vietnamese tourism and spiritual/scenic destinations.](https://ss.rapidrecap.app/screens/OXjouKhZsSs/00-00-05.jpg) **Context:** The video presents a TEDxSaigon Studio talk by Nguyen Van Nam, a Culture and Tourism Ambassador (2024), focusing on the critical need for responsible tourism, particularly driven by the younger generation. The context is set against the backdrop of Ninh Binh, Vietnam, highlighting the paradox of rapid tourism growth in places like Khanh Hoa (Nha Trang) leading to visible environmental strain, such as excessive waste collection (70-80 tons after heavy rains) and the commercialization of cultural assets. ## Detailed Analysis Nguyen Van Nam argues that the future of tourism lies in adopting responsible practices, emphasizing that the younger generation (Gen Z and millennials) are at the forefront of this shift. He contrasts the economic success of tourism, citing Khanh Hoa's 52 trillion VND revenue from 10.6 million visitors in 2024, with the resulting environmental damage, such as significant garbage accumulation on beaches after rains, often sourced from both locals and tourists. He states that responsible tourism is the 'seed of sustainable tourism' as per the 2002 UN WTO declaration, balancing environmental, economic, and cultural factors. The key difference in the younger generation's approach is moving beyond theoretical knowledge to demanding and implementing concrete actions. Data from Booking.com 2024 shows 73% of young travelers are willing to pay a premium for eco-friendly services. Nam champions practical application, referencing his 'Greentrips Viet Nam' project, which uses social media platforms to spread inspiring, sustainable travel content and encourage simple, measurable actions like waste reduction or supporting local artisans. He concludes by stating that while he does not expect one trip to change the world, he hopes every small action inspires continuous positive change, making the world more beautiful day by day. ### Introduction & Problem Statement - Nam introduces himself as the 2024 Culture and Tourism Ambassador; observes severe littering (70-80 tons collected in Nha Trang after rains) and cultural commodification stemming from rapid tourism growth. ### The Role of the Younger Generation - Younger travelers define tourism by connection and responsibility, not just sightseeing; they seek to contribute positively to destinations. ### Data Supporting Youth Intent - Booking.com 2024 survey shows 73% of young travelers globally are willing to pay more for sustainable services, contrasting with 73% prioritizing responsible tourism. ### Framework for Responsible Tourism - Sustainable tourism relies on three pillars (Environment, Economy, Culture); Nam stresses that responsibility must be integrated into every trip, not just theory. ### Actionable Solutions & Projects - Nam highlights the 'Greentrips Viet Nam' project, which uses social media (like TikTok/short videos) to promote practical actions, connect local communities, and inspire widespread behavioral change. ### Conclusion and Call to Action - Nam urges the audience to adopt small, measurable actions, believing that collective small efforts will lead to a beautiful future, rather than expecting one person to change the entire world. ![Screenshot at 00:02: Aerial view of a large traditional building on water, illustrating the beautiful Vietnamese destinations being discussed.](https://ss.rapidrecap.app/screens/OXjouKhZsSs/00-00-02.jpg) ![Screenshot at 00:06: Title slide showing sponsors and destination support partners, including Tam Chúc, Bai Dinh, and Trang An.](https://ss.rapidrecap.app/screens/OXjouKhZsSs/00-00-06.jpg) ![Screenshot at 00:13: Overlay image showing a large group of young people participating in a 'Green Sunday' clean-up event, representing the action component of responsible tourism.](https://ss.rapidrecap.app/screens/OXjouKhZsSs/00-00-13.jpg) ![Screenshot at 00:25: A four-panel graphic contrasting environmental and tourism issues \(littered harbor, beach erosion\) with tourism activity and a bar chart showing high consumer willingness to pay for sustainable options.](https://ss.rapidrecap.app/screens/OXjouKhZsSs/00-00-25.jpg) ![Screenshot at 03:34: Slide detailing the framework: 'Open Mindset of the Young Generation' \(Theory/Action\) versus 'Access to Modern Technology' \(Projects/Social Media for spreading inspiration\).](https://ss.rapidrecap.app/screens/OXjouKhZsSs/00-03-34.jpg)