# Joanna Strober - Midi Health

Source: https://www.youtube.com/watch?v=C7siQNEr80g
Recap page: https://rapidrecap.app/video/C7siQNEr80g
Generated: 2026-02-04T22:05:31.842+00:00

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## Quick Overview

Midi Health is the fastest-growing AI-powered women's healthcare platform, focused on closing the significant care gap for women's health issues, particularly those related to hormones, by providing virtual, expert-based, and longitudinal care across all 50 states.

**Key Points:**
- Midi Health is the fastest-growing AI-powered women's healthcare platform, designed specifically for women's health issues, often related to hormones.
- The company addresses a major 'Women's Care Crisis' where 35% of women leave a doctor in under 5 years, 120K women are without PCP coverage, and the average wait time for an OB/GYN appointment is 31 days.
- Midi operates as an AI-first healthcare platform that personalizes healthcare at scale, ensuring clinical quality and operational efficiency.
- The platform provides longitudinal care with expert-based protocols, meaning patients see the same person every time, which is crucial for complex issues.
- Midi has raised $250 million to change women's healthcare and currently serves over 25,000 people a week with national insurance coverage across all 50 states.
- The company is growing quickly, achieving a $200M revenue run-rate in under four years, with company-leading gross margins improving from 35% to 59%.

![Screenshot at 00:14: The slide titled "The Women's Care Crisis: A Health Equity Issue" displays key statistics highlighting the failures in women's healthcare access, such as 35% of women leaving a doctor in under 5 years and an average 31-day wait time for an OB/GYN appointment.](https://ss.rapidrecap.app/screens/C7siQNEr80g/00-00-14.jpg)

**Context:** Joanna Strober, CEO and Co-Founder of Midi Health, presents at a Founders You Should Know Startup Showcase, detailing the critical need for better women's healthcare access and how Midi Health's AI-powered virtual platform is addressing systemic failures in the current system, especially concerning hormonal health.

## Detailed Analysis

Joanna Strober introduces Midi Health as an AI-powered women's healthcare platform addressing a significant care gap that she personally experienced through misdiagnoses and delays in care for issues related to hormones. She highlights statistics illustrating this crisis: 35% of women leave a doctor within 5 years, 120K women lack adequate PCP coverage, and the average wait for an OB/GYN appointment is 31 days. Midi's solution is an end-to-end holistic women's care platform that utilizes expert-based protocols delivered virtually and longitudinally, ensuring patients see the same provider consistently. This approach contrasts with typical models where providers might just sell a product. Midi has raised $250 million to scale this model nationally, covering all 50 states, and serves over 25,000 people weekly. The company is experiencing rapid growth, hitting a $200M revenue run-rate in under four years, while simultaneously improving gross margins from 35% to 59% and accelerating balance sheet efficiency. The platform's core is AI, which personalizes healthcare at scale, ensuring high clinical quality and operational efficiency. The presentation concludes by emphasizing the mission-driven culture and inviting the audience to join the team in making a societal difference.

### Initial Introduction

- Midi Health is a very exciting company and the fastest-growing AI-powered women's healthcare platform
- Designed for women's health, addressing issues like anxiety, sleeplessness, and joint pain that often go undiagnosed.

### The Women's Care Crisis

- 35% of US women are not seen by a doctor in 5 years
- 120K women lack adequate PCP coverage
- Average wait for an OB/GYN appointment is 31 days
- 49% of women feel their care is not good enough.

### Midi's Solution & Scale

- Health is a journey, and Midi is the map
- Virtual care platform with expert-based protocols and longitudinal care
- Insurance coverage for 45M women
- Serving consumers, employers, health systems, and providers.

### AI Integration

- AI is powering the next-generation healthcare platform, enabling personalized treatment at scale, improving clinical quality, and driving operational efficiency.

### Traction and Growth

- Reached $200M revenue run-rate in under 4 years
- Gross margins improved from 35% to 59%
- Accelerated balance expenses, growing revenue from $15M to over $150M in recent years.

### Company Culture and Funding

- Raised $250 million to change women's healthcare
- Backed by great investors
- Mission-driven team with offices in Palo Alto and San Francisco
- Seeking talent to join the mission.

![Screenshot at 00:00: Midi Health title slide: Fastest Growing AI-powered Women's Healthcare Platform, presented by Joanna Strober, CEO & Co-Founder.](https://ss.rapidrecap.app/screens/C7siQNEr80g/00-00-00.jpg)
![Screenshot at 00:14: Slide showing 'The Women's Care Crisis: A Health Equity Issue' with statistics like 35% of US women not seen by a doctor in 5 years and 49% of women dissatisfied with their care.](https://ss.rapidrecap.app/screens/C7siQNEr80g/00-00-14.jpg)
![Screenshot at 01:17: Slide titled 'Scaling the First National Healthcare Home for Women' listing features: Virtual care platform, Expert-based protocols, Longitudinal care, and Insurance coverage for 45M women.](https://ss.rapidrecap.app/screens/C7siQNEr80g/00-01-17.jpg)
![Screenshot at 02:34: Slide titled 'AI is Powering Our Next Generation Healthcare Platform,' highlighting the goal of an AI-First Healthcare Platform.](https://ss.rapidrecap.app/screens/C7siQNEr80g/00-02-34.jpg)
![Screenshot at 03:04: Financial slide 'Growing Quickly with Great Margins' showing bar charts for Revenue \(up to $200M Run-rate\), Company's Leading Gross Margins \(up to 59%\), and Accelerated Balance Expenses.](https://ss.rapidrecap.app/screens/C7siQNEr80g/00-03-04.jpg)
